Public Relations

Communication is an essential part of what we do at FR. We strive to engage our target audiences in meaningful dialogue, and we work to tell our story through various media, social media, and other communication outreach tools. We view our families as community partners and value the role they play in the district and in the educational process.

FR/Panther Logo Use
The District is proud of the logos that brand Franklin Regional to the rest of the world. Protecting to use of our logos is extremely important to the District. All FR logos are a Registered Trademark of the Franklin Regional School District. Misuse of the logo in any way is prohibited and subject to penalty by law. Anyone interested in obtaining permission to use the FR logo or the Panther sports logos is asked to contact the Communication's Department at 724-327-5456 x7624 or by email at to make a request. Please include your name and contact information, business or organization you represent and how you wish to use the logo. For more information on the acceptable use of our logos, please click on the link below.

Logo and Brand ID Guidelines.pdf

Celebrating Our Students/Staff

The District celebrates the accomplishments of its students and staff with a monthly, 2017 PenSPRA Award winner e-publication, Pawprints, that is communicated to families and the community using the web-based service, Constant Contact. The District also issues periodic news releases and helps coordinate feature stories in local magazines, newspapers, and television. Information is also shared on social media sites including Facebook and Twitter.

District Cable TV Show
The District also hosts the periodic, 2017 PenSPRA Award winning cable television show, FR In Focus. Co-hosting the shows are Dr. Gennaro Piraino, Jr., Superintendent of Schools, and Cara Zanella, Director of Development & Communication. The shows focus on trends in education, broad-based topics that center on FR and its educational programming, and innovative projects in which the District is engaged. The show can be viewed on local cable stations or can be accessed via the District's website.

Communication Tools
The District utilize the web based service, Constant Contact, to send emails to parents, families and community members who are registered for the service. The District also has Facebook and Twitter pages with links to the social media site on the District website. 
Emergency messages and other instant communications are sent via Blackboard Connect to families via email, telephone, and text messaging. 

The District works with local media representatives in both print and electronic mediums to communicate its message out to the public, community and region.The newspapers serving the District are the Penn Franklin and the Murrysville Star (Tribune Review). All media inquiries are required to go through the Director of Development & Communications Office. For the protection and privacy of our students and staff, media is not permitted on FR's main campus and other properties without prior permission from the District's Communication Office. Media should call 724-327-5456 x7624 (office) or 724-889-7657 (cellular) for any inquiries or requests.

About the District
The Franklin Regional School District serves approximately 3,400 students from Murrysville, Delmont, and Export in grades K-12. The District includes five buildings -one Senior High School (9-12), one Middle School (6-8), and three elementary schools (K-5). The District operates on a $56.5 million budget with a millage rate of 93.62. One mill is valued at $350,000.

Forms (PDF Downloadable)

Press Release Form

District Complaint Form

Department Contact

Cara Zanella

Cara A. Zanella
Director of Development & Communication
Office: 724-327-5456 x7624
Cell: 724-889-7657